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Blackboard: Revolutionizing Education through Technology

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Bill Ballhaus, CEO & President, BlackboardBill Ballhaus, CEO & President Technology has been the eye-opener for a significant number of businesses and communities that were running analog for an extended period of time. Even progressive fields of learning and education that have ironically witnessed a sluggish technological adoption rate are today taking measures to bring about effective integration of technology and learning. The education sector is not just transforming the ways of learning but also the means of how it can extend the light of knowledge and education to a broader and considerably remote populace.

Given the dynamic nature of learning models followed by different individuals, the technology’s role today has evolved to make the learning experience more pragmatic and personalized. Educational institutions around the world have embarked upon this journey that emphasizes on ensuring the safety and security of learning environment, high-level engagement, and personalized teaching focused on driving the individual success of the student. Spearheading this revolution in the education sector is Blackboard that has formed partnerships with some of the renowned global education communities to enable student and institutional success, with the help of innovative technologies and services. With an unmatched understanding of the world of the learner, the most comprehensive student-success solutions, and the highest capacity for innovation, Blackboard is education's partner in change.

At the core of Blackboard is the principle that every individual, regardless of geography, financial situation, stage of life, or disability - deserves access to education. To support this principle, the company leverages the power of technology and extends its unique learning solutions that deliver learner engagement, academic effectiveness, and education insight.

Blackboard's innovative Learning Management System (LMS)is being widely implemented in classrooms, across campuses, or via virtual engagement, from enrollment to advancement where institutions are delivering the connected and engaging learning experience, support network, and learning community that today's students demand. Leveraging Blackboard's expertise, modern institutions are designing educational technology ecosystems to meet the specific needs of their learners. It's an initiative that's designed to create more flexibility and effective engagement for educators and compelling student experiences, together with driving improved institutional outcomes. With an open, scalable, and integrated platform that simplifies integration across existing systems, institutions are driving excellence throughout the student's journey.


Blackboard offers a simple and powerful digital Learning environment that enables the delivery of a personalized learning experience, increases student engagement, and boosts teacher productivity


Institutions are leveraging data that is accessible, relevant, and actionable to inform decisions and change behaviors. It's a strategic shift that uses data from all touch points and delivers insights at every level, providing the right information, to the right person, at the right time.

A Robust Solution

Blackboard’s LMS is at the forefront of reforming educational practices with its technological prowess. The company brings a unique set of solutions for global institutions and schools that enable them to meet their learning needs and also be completely engaged with the entire process of it. The company offers a powerful learning management system that allows institutions to deliver courses more efficiently, effectively engage employees, and assess learning outcomes in meaningful ways. Blackboard also enables its customers with a strong registration and reporting tool to allow them to comprehensively evaluate learner registration and management capabilities so that they can manage the entire lifecycle of the learning information. Built for learning, Blackboard's fully redesigned web conferencing solution allows the employees of their customers to fulfill training requirements from anywhere and anytime. Blackboard also brings a mass notification system for their clients, which is a fast and reliable way for the customers to alert their community or their employees in a time-sensitive situation. Whether it's launching a new online program or growing an existing one, Blackboard puts the customer’s success at priority by providing them with technology, training, and support that they need to succeed.

Expertise with K12

Extending its solutions to meet the diverse and complex requirements of the K12 learning system, Blackboard offers a simple and powerful digital Learning environment that enables the delivery of a personalized learning experience, increases student engagement, and boosts teacher productivity. The company brings an award-winning virtual classroom solution that was built for learning and powers both synchronous digital collaboration and flipped learning. Blackboard’s branded websites showcase responsive designs and an accessible framework that makes it easy for all the visitors to find what they're looking for.

Parents can even log into their dashboard to access grades, balances, attendance, calendars, and school-specific news feeds. Blackboard's digital accessibility tools help educational institutions to create learning materials and website content that's inclusive for all. To save time, the company also has a mass notifications system and Create Once Publish Everywhere (COPE) capabilities, which allows admins to write one message, select communication channels, and click publish to send across all communication channels simultaneously.

One of the initial requests that most parents often make is to have school information pushed to them instead of having to search for it. Blackboard strives to meet these expectations by sending the parents notifications and alerts and by giving them access to student specific information, calendars, and a safety tip line. The company enables colleges and institutions to monitor, post, and manage all their district’s social media accounts from one location. The aggregated feed helps these institutions to sort through all their social activity and respond in a timely manner. The solutions also enable teachers to communicate with parents via text, email, and phone in a safe environment that has proper oversight from administrators.

“Whether it’s launching a new online program or growing an existing one, Blackboard puts the customer’s success at priority by providing them with technology, training, and support that they need to succeed”

Recently, with the help of Blackboard classrooms, Montana Digital Academy (MTDA) removed geographic barriers and made learning as easy as possible by personalizing credit recovery. The MTDA aspired to provide rigorous curricular options for students across Montana and improve their credit recovery success. By implementing Blackboard classrooms, MTDA personalized learning designer enhancements to create a virtual school and improved credit recovery success. As a result, today, over 95 percent of Montana High Schools use MTDA to expand opportunities for students, and MTDA has achieved a 99 percent success rate in credit recovery for the last three years. This unified approach to building, delivering, and extending Blackboard solutions creates a connected and extensible educational technology ecosystem, which is much more than any learning management system.

Today, equipped with Blackboard’s learning management technology, more than thousands of educational institutions and schools are capable of providing a collaborative and blended teaching experience. Going forward, Blackboard envisions continuing on its path and developing more learning solutions. The company’s offerings targeted toward enhancing the learning experience are very well poised to be the next frontier of innovation in education technology.

- Tina Rosen
    February 14, 2020
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Company
Blackboard

Headquarters
Washington, DC

Management
Bill Ballhaus, CEO & President

Description
Blackboard is the largest education technology and services company in the world, serving nearly 100 million users in countries in every region around the globe. Blackboard’s portfolio of products and services spans Teaching & Learning, Community Engagement, and Services, thus ensuring the best learner experience. Having understood that the way people learn is dynamic and that the education landscape is continuously evolving, the company’s mission is to partner with the global education community to enable student and institutional success, by leveraging innovative technologies and services. With an unmatched understanding of the world of the learner, the most comprehensive student-success solutions, and the exceptional capacity for innovation, Blackboard is education’s partner in change