Donita Bourns Douglas, Executive Vice President
In the ever-changing business world, online continuing education (CE) has become essential for professionals to stay up-to-date with the new technologies and skills required for their fields. As the demand for online education rises, there are several eLearning management system companies competing to enable their clients to deliver relevant content and provide true value to their client’s learners. Ease of use and affordability are two major factors the continuing education providers look for in a learning management system. The lack of a user-friendly online platform, which detrimentally impacts participant satisfaction, and the hidden administrative costs of few LMSs present a great challenge for professional associations operating on tight budgets.
Donita Bourns Douglas, Executive Vice President of InReach, explains how InReach, a renowned CE solutions provider, addresses these challenges head on. “We are extraordinarily transparent in our pricing models, an important requisite when you work with online educational associations that are conservative about their budget and seek an affordable and predictable solution.”
For over twenty years, InReach has been at the forefront of offering comprehensive online continuing education solutions at an affordable cost for leading professional associations, educational content providers, non-profits, and businesses. “Our objective is to deliver the highest level of customer service by collaborating with the clients as an extension of their staff,” explains Donita. As a go-to-partner, InReach provides business analysis, intelligence, and strategic planning that enhances existing continuing education and training programs for future success.
InReach offers soup to nut CE solutions while meeting all the requirements of the clients who are looking to deliver online education. Unlike the typical learning management system (LMS), the sophisticated InReach continuing education management system (CEMS) is designed to accommodate the unique requirements of delivering accredited content to maintain licenses and certification.
InReach caters to customers offering multiple in-person educational events and are intending to deliver online content. Nevertheless, the transition from in-person delivery to online delivery is a daunting task for some. In such situations, InReach comes into the picture with their comprehensive CE solutions and manages everything from launching the catalog and delivering content to helping clients create greater learner satisfaction and to earn revenue. The ultimate goal of the company is to provide industry-leading support to eLearning content providers and end-users in all areas of the system to enhance the educational and customer experience.
Our objective is to deliver the highest level of customer service by collaborating with the clients as an extension of their staff
When a customer approaches InReach, the diligent team begins the process by creating a catalog, importing existing online content, creating product entries, and enabling a sophisticated shopping cart, streamlined checkout process, and comprehensive payment options. Learners can easily register and create a profile on the InReach system, which ensures that repeat shopping is easier and more convenient. “We also have marketing and promotion functions built within the platform that helps customers to create special offers and promotions by bundling courses and offering sophisticated discounting and early-bird pricing,” emphasizes Donita.
InReach’s platform also provides robust reporting and analytics feature, allows users to view reports on their sales and revenue, learners’ completed courses, and the credits that they have earned. What sets InReach apart from other CE solution vendors is their one-of-a-kind Sharing Network, a marketplace of educational content providers and learners. This unique offering allows eLearning content providers to share content within the network or include additional courses to their catalog, which helps them increase revenue and improve their bottom line. The Sharing Network provides an opportunity for professional associations to expand their audience and get a return on investment of their content. InReach CEMS’ ability to host any type of SCORM courses and their loyal client-base makes them second to none in the industry.
In the near future, “We are planning to add sophisticated testing features, which will have various types of testing mechanisms beyond the typical pretest, post-test and retention test to ensure that learners meet certification requirements,” concludes Donita.